Branding is not just about the logo of a brand, but it’s about the perception and the image that you create of the brand in the minds of your customers. It helps customers to define what they feel about the brand. More importantly, branding helps in standing out for an organization in front of its competitors.

Brand Designing is everything that defines your brand visually. It is that differentiating factor for your organization which helps to define you differently from your organization. It helps in developing trust with customers and consumers on a long-term basis. Brand Designing would help you choose your desirable consumers. Along with making yourself a brand, you can attract the right vendors at the right cost. It has the most impact on the valuation of your organization i.e. making yourself a brand would always help in the valuation of your organization.

Branding can be divided into 3 easy steps for simplification:

Clarify, Simplify, and Unify.

Branding is a process where you have to find the right USP of your product and target it to the right consumer accordingly. In this branding process, USP has to be highlighted in order to acquire customers. To develop a brand for a particular business, clarifying the strategy, simplifying the idea and the structure is necessary and unifying the right resource for the right work.

1. Name of the brand & company
2. Legal Availability of the brand name
3. Sector details
4. Outline 5 values the company wish to be associated with
5. Work out the aims of the company moving forward
6. Info about the organization
7. Briefing
8. Ask the client to send all related materials which they like